Earn · Digital marketing
Market Ready: digital marketing course for beginners (with AI at every step)
Six lessons: how digital marketing works, customer research, SEO and local search, content and email, paid ads, and measuring results, with AI drafting and you checking at every step. Spam, advertising and review rules for Australia, the UK and the US. Self-paced, not an accredited qualification.
About this course
digital marketing course for beginners, learn it with AI.
Starter · About 1 hour of learning · 6 lessons · 12 quick checks · 3 downloads
Who it's for
Beginners, small-business owners and freelancers in Australia, the UK, the US and elsewhere learning digital marketing with AI.
How it works
6 guided lessons in your browser, with worked examples, exercises and a quick check after each lesson. Progress is saved in this browser only, and you can restart at any time.
Sources we rely on
20 published sources, mostly regulators and official bodies, listed below so you can check the original guidance yourself.
By the end you can
- Explain owned, earned and paid channels and where AI helps or hurts
- Build a customer persona and page brief from real evidence
- Write content and email that meet AU, UK and US spam and consent rules
- Run a small ad test with claims you can back up
- Measure results honestly, spot marketing scams and plan 30 days
Downloads
- One-page marketing plan template .docxGoal, customer, channels, offer, 30-day plan and measures, with Mei’s worked example.
- AI marketing prompt pack .docxOne prompt per lesson, each with a “check it” step and what not to paste into an AI tool.
- Marketing compliance checklist (AU, UK, US) .docxSpam and consent, ad claims, endorsements and reviews, AI content and privacy, with official links. Rules checked 24 Oct 2026 (volatile).
Rules by country
Learning time
About 1 hour of learning. May count towards your CPD or professional development; check your professional body's rules. Estimated from reading time, exercises, quick checks and downloads.
Sources
Check the originals.
Drafted with AI assistance and run through automated quality and source checks. How these courses are made. Spotted an error or out-of-date rule? Send a correction.
Education only. We make no earnings or income claims: results depend on your skills, effort, market and many other factors, and most new ventures earn little at first. We don't teach investing, crypto trading, network marketing or dropshipping schemes, and we don't use affiliate links.
- SEO Starter Guide · Google Search Central
- Do you need an SEO? · Google Search Central
- Google Search’s guidance about AI-generated content (8 February 2023) · Google Search Central Blog
- Spam policies for Google web search · Google Search Central
- Guidelines for representing your business on Google · Google Business Profile Help
- URL builders: collect campaign data with custom URLs · Google Analytics Help
- Avoid sending spam · Australian Communications and Media Authority (ACMA)
- Electronic mail marketing (Guide to PECR) · Information Commissioner’s Office (UK)
- CAN-SPAM Act: a compliance guide for business · Federal Trade Commission, Business Guidance (US)
- Advertising Standards · Meta Transparency Center
- Google Ads policies · Google Advertising Policies Help
- Advertising FAQ’s: a guide for small business · Federal Trade Commission, Business Guidance (US)
- False or misleading claims · Australian Competition and Consumer Commission (ACCC)
- Non-broadcast Code (CAP Code) · Advertising Standards Authority / CAP (UK)
- Guidance on privacy and the use of commercially available AI products · Office of the Australian Information Commissioner (OAIC)
- FTC announces final rule banning fake reviews and testimonials (14 August 2024) · Federal Trade Commission (US)
- Online reviews for products and services · ACCC (Australia)
- Digital Markets, Competition and Consumers Act 2024, Schedule 20, paragraph 13 (fake reviews) · legislation.gov.uk (UK)
- FTC announces crackdown on deceptive AI claims and schemes (Operation AI Comply, 25 September 2024) · Federal Trade Commission (US)
- Report Fraud: the place to report, prevent and learn about cyber crime and fraud · Report Fraud, City of London Police (UK)
Publisher
Who publishes this course.
Published by trainyourself.org, a trading name of Combine TRS Pty Ltd (ABN 42 112 983 678), Brisbane, Australia.
How it's made: drafted with AI assistance from published official, regulator and platform guidance, then run through automated quality checks against our course depth standard and automated source checks that match each rule to its official source, listed above. The course guide is an AI presenter and is labelled as one. Read how these courses are made.
Last updated:
General information, not tax, accounting, legal or professional advice. Spotted an error or an out-of-date rule? Send us a correction.
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